Product Marketing and Business Brand Videos
Throughout 2025, I’ve worked with an external animation agency to produce high-fidelity product explainer and business brand videos, directly commissioned by Cleo’s executive leadership to target investors.
I wrote all copy and collaborated on storyboards for these videos.
Spendr
Breaking down “Spendr", Cleo’s get-to-know-your-money game designed to help users build healthier habits.
Swear Jar
Promoting Cleo’s most popular auto-save feature.
Mission Report
A highlight reel of Cleo’s 2024 Mission Report.
Cleo’s Voice
Showcasing Cleo’s AI chat feature, post rebrand.